12pm - 1pm

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C. Doe

2016 Mobile Ad Summit
Tuesday
, 
June
 
21
 at 
8:00am
 
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Description of person representing this event or brand. 

David Doe

Designer - Redshoe

David Doe

Designer - Redshoe

David Doe

Designer - Redshoe

12pm - 1pm

How to Build Schedule Blocks

C. Doe

Internet of Things: Transforming the Future

Tuesday
, 
June
 
21
 at 
8:00am
 
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Today, the Internet of Things can change a life.
Tomorrow, it can transform the world.

The IoT has limitless potential to bring people, everywhere, a better quality of a life. At Samsung, we know that it requires the industry’s collaboration with policy makers and social change-makers to take the power of this technology to scale. On June 21, join Samsung for a cross-sector dialogue about the transformative potential and benefits of IoT technology, and its path forward to success.


SCHEDULE

8:00 AM 

Networking Breakfast


9:00 AM

Welcome and Opening Keynote Remarks

Dr. Oh-Hyun Kwon, Vice Chairman and CEO, Samsung Electronics

9:20 AM

IoT Benefits and Possibilities

Alan Davidson, Director of Digital Economy and Senior Advisor to the Secretary, U.S. Department of Commerce


Chris Gerdes, Chief Innovation Officer, U.S. Department of Transportation


Jeh Kazimi, Founder and CEO, Breezie


Vineet Shahani, Director, Legal, Nest Labs

 

Moderated by Curtis Sasaki, Vice President of Ecosystems and IoT General Manager, Samsung Electronics

10:10 AM

Break


10:35 AM

IoT: Partnering on a Path Forward

Doug Davis, Senior Vice President and General Manager, Internet of Things Group, Intel Corporation


Alex Hawkinson, Founder and CEO, SmartThings


Mrinalini Ingram, Vice President, Smart Communities, Verizon


Jules Polonetsky, CEO, Future of Privacy Forum


Moderated by Dean Garfield, President and CEO, Information Technology Industry Council

11:25 AM

Closing Remarks

Congressman Darrell Issa

SPEAKERS

Dr. Oh-Hyun Kwon

Vice Chairman & CEO Samsung Electronics Co., Ltd.

SPEAKERS

Alan Davidson

Director of Digital Economy, U.S. Department of Commerce

Doug Davis

Senior Vice President and General Manager, Internet of Things Group, Intel Corporation

dean Garfield

President and CEO, ITI

CHRIS GERDES

Chief Innovation Officer, United States Department of Transportation

Alex Hawkinson

Founder & CEO, SmartThings

Mrinalini  Ingram

VP, Smart Cities for Verizon’s Product and New Business

DARRELl ISSA

Member, United States Congress

JEh kazimi

Founder and CEO, Breezie

Jules Polonetsky

CEO, Future of Privacy Forum

Curtis Sasaki

Vice President of Ecosystems, Samsung Electronics

Speaker Block #4

David Doe

Designer - Redshoe

Speakers

Jerry Zen

CEO, 3DAYS

Zen is a pioneer in the field of mobile advertising. 3DAYS is the 5th company that has achieved a Fortune 500 ranking under his guidance.

Kate Welsh

VP of Sales, 3DAYS

With a decade of leadership experience at 3DAYS, Welsh oversees sales, operations, growth initiatives and strategic alliances.

Sarah Chen

CEO, AdTank

Chen is founder and CEO of AdTank, a digital advertising think tank that partners with brands to unlock consumer markets through marketing.

Jenny Grace

Founder, Target Tween

Target Tween specializes in trend forecasting and marketing strategies for the tween and teen demographics.

Forest Bello

VP, Digital Media, Clicker

As VP of Digital Media at Clicker, Bello crafts innovative and creative solutions for the digital space, specializing in minority consumers.

Amit Sands

Digital Director, Power Haus

Sands heads up a world-class team of 120, and leads digital capability and integration for a suite of 50+ corporate clients.

Vee Nguyen

Editor, Ad Market Magazine

Nguyen covers mobile news and trends for Ad Market Magazine. Her work has also appeared in The New York Times, and Wired.com.

Charlie Gaudenzi

Mobile Analyst, Mobile Arts

Mobile Arts conducts quantitative and qualitative research on mobile habits, market trends, and user needs across the globe.

Schedule

9:30 – 10:15 AM

Panel: "Tapping Into Niche Audiences"

Zee Nguyen – Ad Market Magazine (Moderator)

Forest Bello – VP, Digital Media, Clicker

Amit Sands – Digital Director, Power Haus

Jenny Grace – Founder, Target Tween

10:15 – 11:00 AM

Presentation: “Optimizing Spend In the Mobile Ad Space”

Kate Walsh – VP of Sales, 3DAYS

11:00 – 12:00 PM

Presentation: “Demystifying Metrics: Making Numbers Work For You”

Charlie Gaudenzi – Mobile Analyst, Mobile Arts

12:00 – 1:00 PM

Lunch


1:00 – 2:00 PM

Rapid-Fire Case Studies

Viral Mobile Ads

Time-based Targeting

Crafting Your Brand Story

When Ads Advocate Action

2:00 – 2:20 PM

Networking Break


2:20 – 3:00 PM

Presentation: “The Mobile Ad Process: 7 Steps to Success”

Jerry Zen – CEO of 3DAYS

3:00 – 3:45 PM

Panel: “Consumer Feedback: When Ads Talk Back”

Jenny Grace – Founder, Target Tween (moderator)

Vee Nguyen – Editor, Ad Market Magazine

Sara Chen – CEO, AdTank

Charlie Gaudenzi – Mobile Analyst, Mobile Arts

3:45 – 4:00 PM

Closing Remarks

Jerry Zen – CEO of 3DAYS

4:00 – 5:30 PM

Rooftop Cocktails



Sponsored by:

@SamsungDC

#VisionForTech

Starting your own business and picking the right niche in no time

Clear your calendar - It's going down! Vision for Tomorrow kicks off on June 21st, and you're invited to take part in the festivities. The Washington Post (1301 K Street NW) is our meeting spot for a day of fun and excitement. Come one, come all, bring a guest, and hang loose. This is going to be epic!

About 3DAYS

A Fortune 500 company, 3DAYS sets the platinum standard for engaging, media-rich mobile ads. With award-winning campaigns in video, interactive and animated content and partnerships with top-tier creative agencies across the globe, 3DAYS dominates the mobile ad solutions field and delivers effective, cost-effective solutions.

We hope to see you there.

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